Polestar

Polestar is a Swedish automotive brand owned by Volvo Cars and by extension its parent company Geely. It is headquartered in Gothenburg, Sweden.

The Polestar name originates from the STCC Polestar racing team which spawned Polestar Performance AB, in turn acquired by Volvo Cars in July 2015. The racing team changed its name to Cyan Racing, while maintaining close ties to both Volvo and Geely.


In June 2017, Volvo announced Polestar would begin producing high-end electric performance cars under its own name and badge. Polestar also functions as an innovation lab for Volvo Cars, developing designs and technologies of a more experimental nature.







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